Greetings,
We are a group of master students at Copenhagen Business School, who are currently researching the topic of user driven innovation. Therefore we would appreciate any kind of feedback regarding the topic described below. It should be mentioned that while our focus is on bicycle theft prevention, we do believe that feedback from users on this forum can be of great assistance to us. That is because original and innovative ideas very often come from other markets. Thus it is possible that your expertise within the field of skiing can benefit with new thoughts when it comes to bicycle theft prevention.
At the moment bicycle theft is a huge problem in Denmark. People forget to lock their bicycles or decide not to lock them, because it is too much of a hassle. It is our impression, that most locks currently on the market are either too easy to break or are too expensive.
Therefore we would like to know if you have any ideas as to how to secure your bicycle in a way that is easy to perform and remember without compromising the security? Any ideas – even the extraordinarily creative ones – are more than welcome.
